Skip to main content

Distribution Research #1

The traditional distribution model for a magazine is to gather the help of a distribution company. I plan to utilize this model of distribution, by obtaining the assistance of a company called, South Florida Premium Distribution. I chose this specific company, due to their professionalism, and positive success stories, as well as their location, which is Lin line with mine. This company has three distribution locations: Miami, Orlando, and Tampa, all of which are within Florida boundaries and would be beneficial in getting my magazine out into the public. This company also specializes in making partnerships with local stores such as Publix, to display your magazine in order for customers to purchase, as well as helping to deliver your magazine to subscribers' doors. by utilizing this company, my magazine will be able to be efficiently advertised and distributed, all while supporting another local business.

Comments

Post a Comment

Popular posts from this blog

Superbowl Ads: Product, Audience, and Advertising Techniques

The first commercial we viewed, was an ad for the NFL. The target audience would be predominantly men since that makes up the majority of their regular viewers. However, the commercial had two famous football players doing the dance with the song from the movie, Dirty  Dancing.  Therefore, this would attract more female viewers as this was seen as a chick-flick years ago, thus drawing in an adult female audience. Some techniques used, included having celebrities in the commercial as well as using humor to entice the audience. The next commercial was an ad for the Winter Olympics. This ad's target audience would be parents, kids involved in sports, and a female audience. This is because the techniques used included showing old home videos of Lindsey Vonn, which would strike a sentimental chord with parents, as well as relate to kids. The ad also utilized the power of emotions, which caused the viewer to feel inspired, empowered, and proud, thus prompting them to hopefully tune-...
Post a Comment
Read more

Project Selection-Magazine

When considering print journalism, there are certain aspects that entice me the most. Based on the previous examples of print journalism that I have been exposed to, I am mostly attracted to the magazines, due to their range of creativity. Although print journalism based off of news and current events interests me, I believe where I live is more so focused on the arts, which will allow me to explore my creativity. Ever since I was a child, I have thoroughly enjoyed doing photography. Therefore, I believe the magazine will be a good fit for me, since I will be able to put my photographs to good use. However, this project may be challenging, if I fail to brainstorm creative ideas for articles to match my photo-shoots.  Furthermore, photography is widely based on lighting, so timing the photo-shoots to where the lighting fits the mood or theme I'm going for may be a challenge. Moreover, finding locations that will allow me to take pictures free of charge may also pose to be challengin...
Post a Comment
Read more