Skip to main content

Magazine project planning-research #5 InStyle magazine

The last magazine that I researched, was the In Style  July 2017 issue. The cover is quite simplistic, as the only picture on the cover is Sarah Jessica Parker in a long flowing dress looking over a balcony. The associated article information reads, "Sarah Jessica Parker view from the top" and is in smaller black letters, which creates a pleasant contrast among the cream-colored background.  The font of the title, In Style, is very modern and bold, and is white on color. The articles included in this magazine included everything about beauty, such as makeup, hair, and fashion. Some example articles include: "Fashion and beauty right off the runway", "Off the chain! Alana Zimmer makes a case for layered necklaces", and "Beauty Talk". The main article featuring Sarah Jessica Parker is found in the middle of the magazine, and includes information about her favorite beauty items such as lip gloss and perfume, as well as her favorite leisure activities. Furthermore, there are different advertisements, including ads for Lily Pulitzer clothes, Olay moisturizer, and Oxi Clean Power Packs.  The articles contain several types of photos, such as photos of clothes, and makeup items, as well as close-ups of hairstyle, as well as celebrities such as Emma Stone on the red carpet.

Comments

Popular posts from this blog

Superbowl Ads: Product, Audience, and Advertising Techniques

The first commercial we viewed, was an ad for the NFL. The target audience would be predominantly men since that makes up the majority of their regular viewers. However, the commercial had two famous football players doing the dance with the song from the movie, Dirty  Dancing.  Therefore, this would attract more female viewers as this was seen as a chick-flick years ago, thus drawing in an adult female audience. Some techniques used, included having celebrities in the commercial as well as using humor to entice the audience. The next commercial was an ad for the Winter Olympics. This ad's target audience would be parents, kids involved in sports, and a female audience. This is because the techniques used included showing old home videos of Lindsey Vonn, which would strike a sentimental chord with parents, as well as relate to kids. The ad also utilized the power of emotions, which caused the viewer to feel inspired, empowered, and proud, thus prompting them to hopefully tune-...

Project Selection-Magazine

When considering print journalism, there are certain aspects that entice me the most. Based on the previous examples of print journalism that I have been exposed to, I am mostly attracted to the magazines, due to their range of creativity. Although print journalism based off of news and current events interests me, I believe where I live is more so focused on the arts, which will allow me to explore my creativity. Ever since I was a child, I have thoroughly enjoyed doing photography. Therefore, I believe the magazine will be a good fit for me, since I will be able to put my photographs to good use. However, this project may be challenging, if I fail to brainstorm creative ideas for articles to match my photo-shoots.  Furthermore, photography is widely based on lighting, so timing the photo-shoots to where the lighting fits the mood or theme I'm going for may be a challenge. Moreover, finding locations that will allow me to take pictures free of charge may also pose to be challengin...